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OKR Template

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The Alignment Plan OKRs are a framework for setting goals and measuring progress. They are typically used in businesses and organizations in order to improve performance and track progress towards specific objectives.
AUTHOR
The Alignment.io Playbook
The Step-by-Step Guide to Strategic Planning
BetaWorks Exec | Q4 2024 OKR
Exec
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Jim Benton invited Natalia [email protected] on Tue Oct 29 2024 undo
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Jim Benton updated section Leverage AIaI and Automationautomation across the DevOps platform on Tue Sep 24 2024 undo
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Jim Benton updated section Invest in Advancedadvanced Securitysecurity and Compliancecompliance Capabilitiescapabilities on Tue Sep 24 2024 undo
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Jim Benton updated Churn: $(2M) [Renewal Rate: 81%] [Churn ($1.8M) | Renewed: 91%] in METRICS on Tue Sep 24 2024 undo
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Jim Benton updated section ExpandThe Strategicmost Partnershipscustomer andcentric Marketsales Reachmotion, $380M in '25 on Tue Sep 24 2024 undo
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Jim Benton updated section EnhanceAll Usernew Experienceuser experience and Accessibilityaccessibility to lead the category on Tue Sep 24 2024 undo
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Jim Benton updated section Expand Strategic Partnerships and Market Reach: Actively pursue partnerships on Tue Sep 24 2024 undo
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Jim Benton updated section Leverage AI and Automation for Innovation: Deeply integrate across the DevOps platform on Tue Sep 24 2024 undo
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Jim Benton added New SQOs: 5,683 | Result: 5,243 in METRICS on Tue Sep 24 2024 undo
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Jim Benton added in METRICS on Tue Sep 24 2024 undo
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Jim Benton deleted NRR: Achieve 88% revenue retention in METRICS on Tue Sep 24 2024 undo
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Jim Benton deleted in METRICS on Tue Sep 24 2024 undo
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Marty
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March 23
MARKETING SEO -Win the market and all the users for years to come
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#samplenotes

BetaWorks Exec | Q4 2024 OKR

BetaWorks
Exec
|
Q4 2024
OKR

Empowering everyone to co-create the software that powers the world with the leading complete DevSecOps platform

81%

MODERN UX

JB
All new user experience and accessibility to lead the category
Close
82%
ONBOARDING: Decrease onboarding time by 30% [Simplify UI, Streamline, Tutorial 10/1] 
JB
21


%
notes
71%
FEATURES: Add 5 user-friendly features [Survey Users, Prioritize, Beta Test 11/15]. 
JB
21


%
notes
90%
SUPPORT: Redesign help center to cut support tickets by 25% [Enhance FAQs, AI Chat]. 
JB
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%
notes
81%
ENGAGEMENT: Boost daily users by 20% [Optimize Performance, Marketing, Community]. 
JB
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%
notes
74%

GTM MACHINE

JB
The most customer centric sales motion, $380M in '25
Close
63%
PARTNERSHIPS: Forge 10 educational partnerships globally [Identify, Outreach, Secure by Q4]. 
JB
21

Top 10 Educational Partnerships:


  1. University Collaborations – Joint programs & research.
  2. Online Learning Platforms – Partner with Coursera, edX, Udemy.
  3. Corporate Training – Collaborate with Google, Microsoft, IBM.
  4. Nonprofit Education – Work with Teach For All, Khan Academy.
  5. Government Initiatives – Contribute to national education reforms.
  6. Vocational/Technical Schools – Offer specialized skills programs.
  7. EdTech Startups – Integrate AI/VR for enhanced learning.
  8. Cultural Exchange Programs – Partner with ISEP, Fulbright.
  9. STEM Initiatives – Collaborate with FIRST, STEM.org.
  10. International Schools – Work with IB or UNICEF.


Full list is here: https://www.usnews.com/news/best-states/rankings/education

%
notes
93%
EDUCATION: Distribute educational content to 100k users [Develop, Partner, Distribute Q1]. 
JB
21


%
notes
44%
ENTERPRISE GROWTH: Grow enterprise base in new markets by 40% [Sales, Referrals, Optimize]. 
JB
21


%
notes
96%
COLLABORATION: Host 20 partner workshops [Plan, Coordinate, Promote]. 
JB
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%
notes
84%

SECURE

JB
Invest in advanced security and compliance capabilities
Close
83%
SECURITY UPGRADE: Cut breach risks by 50% [New Software, Training, Audit 2/28]. 
JB
21


%
notes
100%
COMPLIANCE: Gain 2 new certifications [Prepare, Apply, Certify by 6/30]. 
JB
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%
notes
90%
SECURITY TRAINING: Train all devs on security [Workshops, Curriculum, Complete by 5/15]. 
JB
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%
notes
61%
AUDITING: Quarterly security audits [First Audit 3/1, Publish Reports, Monitor]. 
JB
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%
notes
35%

PLATFORM AI

JB
Leverage aI and automation across the DevOps platform
Close
65%
AI INNOVATION: Launch 3 AI features to improve workflows [Ideate, Develop, Launch 7/1]. 
JB
21


%
notes
45%
TOOL INTEGRATION: Integrate 5 AI tools [Research, Develop, Release 9/10]. 
JB
21


%
notes
10%
EFFICIENCY: Achieve 25% faster processing times [Benchmark, Target, Evaluate Quarterly]. 
JB
21


%
notes
20%
CASE STUDIES: Publish 10 AI impact studies [Select Projects, Document, Publish 10/1]. 
JB
21


%
notes
87%

METRICS

JB
Close
79%
NEW ARR: $90M in Q4 [QDT: $71.2M} 
JB
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Top 10 SaaS Metrics:

  1. CAC: Cost to acquire a new customer.
  2. CLTV: Total revenue from a customer over time.
  3. Churn Rate: Percentage of lost customers.
  4. MRR: Predictable monthly revenue.
  5. ARR: Annual recurring revenue.
  6. NRR: Revenue retention from existing customers.
  7. Gross Margin: Revenue after COGS.
  8. Burn Rate: Cash spending rate.
  9. Conversion Rate: Leads to paying customers.
  10. Active Users (DAU/MAU): Engagement and adoption.
%
notes
90%
Churn: $(2M) [Renewal Rate: 81%] [Churn ($1.8M) 
JB
21


%
notes
92%
New SQOs: 5,683 | Result: 5,243 
JB
21


%
notes
84%

VALUES

JB
Close
81%
Efficiency 
JB
21


%
notes
88%
Collaboration 
JB
21


%
notes
72%
Results 
JB
21


%
notes
95%
Iteration 
JB
21


%
notes
%

Close
%
 
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notes
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